Walkers brand refresh
Financial services specialist law firm Walkers asked us to refine their positioning and bring their visual identity up-to-date. We gave them a razor-sharp focus on what they do for their clients, an evolved logo, and a launch campaign that symbolises their ability to flex and flow to suit each individual client, while always keeping a clear sense of self.
At the heart of our work for Walkers is a simple but distinctive brand signature. 'Making financial services work’ captures the essence of the firm’s commercial focus and problem solving client service ethos as well as fueling a communication approach that’s all about results.
Our calling card brochure captures the exciting reality of a global firm making financial services work across time zones and markets
Strategy, writing, creative direction by Wreyford
Design and art direction by Ian Whalley